The Salad Recipe
Individuals make the internet what it is. Like the ingredients in a salad, we each contribute something vital to the ever-changing whole. Salad was founded on the notion that every computer—like the person who owns it—has inherent value.
Instead of limiting the ways you can use something you bought (like so many other apps), Salad restores the value of hardware you own. Our users share idle compute resources on a distributed network we call "The Kitchen," and we make sure every Salad Chef gets to profit from their PC.
Pay for Play
There are well over 400 million gaming PCs in the world. Most of them are inactive for 22 hours of the day. With Salad, that's 11 minutes of pay to every minute of play.
We get those PCs cooking on the Ethereum blockchain. Salad shepherds their horsepower to whichever task is most profitable, turning idle compute resources into Salad Balance to redeem games, gift cards, subscriptions, DLC, and more at the Salad Storefront—and soon, across the web.
Thanks to the quality relationships we've built to acquire inventory at wholesale costs, we're able to give our Chefs everything they earn. When supporting blockchain networks, we'll never charge fees or shave a portion from their due; work conveyed is work that's paid.
Our Infinite Kitchen
We're building the world's largest supercomputer, one Chef at a time. Together, we'll unlock a wealth of dormant resources to lay the foundations for the new web.
Every culture has some kind of salad! It's the most universal and customizable dish, made of anything from bone jelly to good ol' greens. Since we're tossing up a brand new net together—and making a bit of lettuce doing it—"Salad" was the perfect choice.
The future of the internet sits at a crossroads between market realities and a rally toward digital sovereignty. Salad's computing network was built to answer these forces and serve a resource-hungry world.
Though Moore's Law accurately predicted the exponential rate of hardware innovation, today's demand for data has outpaced that compute index 60 times over. Artificial intelligence will only compound that disparity, doubling resource demand every 100 days. With everything from Fitbits to fridges joining the IoT pantheon, we'll add 20 billion connected devices in years to come.
Unless we change the way we compute, we simply can't keep up with the internet's appetite.
In the past decade, consumer hardware sales have consistently outpaced enterprise acquisitions. The world's gaming PCs now command nearly 20 times the compute power of commercial data centers. Most of that muscle sits idle throughout the day, just waiting for something to work on.
Today's internet isn't what was promised. Web pioneers believed the free exchange of information was an implicit and unassailable right. Now, platforms once seen as the best distillation of that ideal have compromised it. We've lost control of some important things in the process:
Who We Are
Digital identity is a commodity. Most individuals unknowingly surf at the discretion of corporate entities who monitor and quantify what we do online.
Where We Go
Mercenary fees and stringent government policies limit free access to information. Entire communities are forbidden from the web, and offline people are getting left behind.
What We Say
People in boardrooms now speak for the world. Social media giants join forces to thwart and segregate free competition, using deplatforming to maintain control.
The world's compute resources are stuck in the thrall of governments and tech giants who conspire to crush competition. Corporations curate connectivity to pad their bottom lines. Concerns over digital privacy and free speech have eroded our faith in the web's current administrators.
This is peak centralization, and we're not the only ones who see it. The next phase of the web must decide: who is in control?
Serving Up Solutions
At Salad, we believe affordable and unimpeded access is essential to an equitable internet. Returning to a peer-to-peer web is possible—if we can reclaim our compute capacity together.
Individuals are already equipped to compete with cloud providers. Our goal is to help them share their GPUs, CPUs, storage, and bandwidth safely, and on their own terms. With the help of every Chef, we're navigating through this compute crisis to a web where everyone earns a helping.
The Main Course
Salad was built to help the people who make the internet. We're awakening the world's privately-owned devices to their potential, connecting real people to real opportunities, and restoring the promise of equitable exchange. Our core ethos—and secret recipe—is to be the easiest, most trusted way to share compute resources.
By focusing on transparency and ease of use, Salad has earned the trust of more than a quarter million users and counting. Not too shabby for a company just out of its salad days.
We believe everyone has a right to share their compute resources. That's why we've designed Salad to be as easy as possible. Chefs adjust their experience to suit their palate, and Salad dynamically allocates resources to the most profitable workload available in just one click.
Safety in Numbers
The future of human collaboration is anonymized and distributed. Now more than ever, we must build platforms that vigilantly defend our users' right to privacy. Though we'd never see them that way, we safely disguise our Chefs as anonymous process queues.
Chefs have contributed millions of uptime hours to verifying transactions on the Ethereum blockchain. We believe early enterprise adoption is integral to the success of new technologies, and we're proud to have supported Ethereum's development.
But cryptocurrencies are only part of the answer. Achieving Web 3.0 means fostering a blockchain-based ecosystem powered by individuals. We're committed to nourishing tomorrow's ideas in a new marketplace for innovation.
One day, Chefs will share the proceeds of high-performance computing workloads. We're developing a workload-agnostic infrastructure layer to put Salad's might to any task—whether it's P2P bandwidth sharing, establishing new blockchains, medical modeling, AI inference training, or anything else that takes hard crunching. No job's too big for the Kitchen to serve.
Embracing user autonomy is essential to our vision for the new internet. With every new challenge that comes our way, we'll give Salad Chefs the power to opt into the workloads they want.
We are the 51% attack on the web hegemony. Every Chef brings us closer to offering affordable distributed solutions that equitably reward individual contributions. Together we can empower the idle hour, reclaim the world's compute capacity, and provide sustainable value to all.
As a One Percent for the Planet partner since day one, Salad offers a share of our annual profits to fighting the effects of climate change. We give every human we hire the chance to highlight new causes on the Salad Storefront so the Chefs can join us in making a difference.
In 2020, Salad Chefs offered thousands of individual contributions to more than 20 global charities. They aided disaster relief in the wake of the Beirut explosion, sponsored wildlife rescue and firefighting efforts in Australia, and provided indispensable funds for the world’s COVID-19 response—all while offsetting tons of carbon emissions.
Decentralized blockchain platforms explode onto the scene. Proof of work makes every connected device invaluable.
Salad Is Born
On March 27, 2018, Salad is incorporated in the USA.
Salad raises its principal institutional investment from Utah local VCs Kickstart Seed Fund and Royal Street Ventures.
Salad's alpha release hits the "Download" button.
100 Concurrent Users
The Kitchen supports 100 simultaneous network connections for the first time.
Salad amasses enough horsepower to outgun Cray's 2010s Jaguar supercomputer.
Salad launches dynamic earnings and enhanced stability.
Seed Plus Investment
Salad raises an additional $3.2mm in venture capital.
1,000+ Users Per Day
More than 1,000 new Chefs join the Salad Kitchen daily.
The most dependable Salad Chefs will unlock even more profitable workloads.
Through partnerships and API integrations, we'll add even more subscriptions, games, gift cards, and NFTs to the Salad Storefront.
SaladPay MVP Release
The SaladPay payment gateway and SDK will allow Chefs to spend Balance web-wide and directly in-game.
As the Kitchen expands to support P2P storage networks, Chefs will be able to share capacity to earn Salad Balance.
Salad will programmatically spin up virtual machines to isolate workloads and standardize the network.
Chefs will have the chance to act as P2P VPN relay nodes, earning extra monthly Salad Balance for spare bandwidth.
P2P Cloud Gaming
The future of gaming and streaming is peer-to-peer—and powered by Chefs!
To feed an insatiable hunger for resources, Chefs will be able to opt in for advanced, artificial intelligence workloads.